Branding and SEO
In our competitive online environment for brands, SEO becomes more important than ever before. But it’s not enough to create a website, gain a bunch of links, and that’s your lot. It’s not enough to just focus on SEO practices. All you have to do is put it all together to build a trustworthy and authoritative brand online.
Google fosters business websites that have a strong brand presence aside from giving valuable information to users. They get better rankings with fewer links. If you want to do well in organic search results, branding and SEO should form the base of your marketing strategy.
Branding and SEO can’t work effectively without each other. Just imagine that 1 in 2 millennials have found and purchased a new brand they knew little about by just searching on their mobile devices. You can build your brand awareness that your customers are craving to their moments of need. You can be their favorite brand.
For this to happen, you should see the real value in an SEO branding strategy because it is much more contiguous and indispensable than you think. Let’s look at the following building blocks you can use to create an effective SEO branding strategy over the long term and increase branded traffic to your website.
Branded searches are requisite and often underestimated. It doesn’t matter what position you take in this, without optimization for your organic and paid SEO to get branded searches, you will lose a bunch of potential traffic and conversions. Moreover, branded searches can be the last touchpoint for customers who are ready to purchase your product or service. Once you start optimizing for your brand, you will quickly improve your brand awareness and provide a better experience to your target audience. Let us know what other strategies you would recommend increasing branded traffic.
Ecommerce Solutions
Driving Online Sales with Custom Ecommerce Solutions!
Ecommerce solutions from Branding Bulls encompass every grain in the sand to ensure traffic and sales are always meeting your growth targets.
We offer Ecommerce services for designing, developing, hosting, marketing and analytics, across industry verticals around the globe. Our solutions and services can be customized to meet the unique demands of our clients. On the front end, you can depend on us to deliver exceptional and strong designs for your online store, effective shopping cart and secure Payment Getaway integration, all the while creating user journeys that convert traffic into sales. At the backend, we have the expertise to drive relevant traffic with Ecommerce SEO & PPC Campaigns.
Ecommerce solutions encompass all that you need to run a successful eCommerce store – designing, developing, hosting, marketing and analytics. eCommerce solutions are the products and services that help a company conduct business online.
What Is Ethical PPC?
The concept of ethics in online advertising is nothing new but as the industry continues to grow, new unethical tactics begin to emerge.
Pop-ups aren’t as pervasive as they were in the ’90s but banner ads still seem to work. According to Nielsen, about four-in-10 people trust online banner ads.
In this article, I’ll be looking at what ethical PPC is, what it entails, and why professionals should conform to the concept.
Google Ads is rolling out a new set of attribution reports which are said to be simpler and more intuitive.Previously known as ‘search attribution’ reports, the new ones will simply be called ‘attribution’ reports.
These reports are vital to tracking the success of Google Ads campaigns as they provide information about paths that lead to a conversion. Google Ads is combining some of the previous attribution reports and removing others.
Social Media Optimization
Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity. … SMO is similar to SEO (search engine optimization) in that the goal is to drive traffic to your Web site.
Social media optimization (SMO) is the use of social media networks to manage and grow an organization’s message and online presence. As a digital strategy, social media optimization can be used to increase awareness of new products and services, connect with customers, and ameliorate potential damaging news.
Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach.